CLICK HERE to see how Southwest Airlines stands out and gets their message across. I hope they are laughing all the way to the bank.
If we want to stand out, and make sure our message is received, we have to do it different. I’ve long been a supporter of Southwest Airlines and have probably written about this before, but this is what makes me a loyal customer.
MY BAGS FLY FREE!
THEY GIVE ME SNACKS!
THEY HAVE GREAT CUSTOMER SERVICE!
THEY MAKE IT EASY!
THEY LET ME CHANGE MY FLIGHT FOR FREE!
THEY LET ME CANCEL MY FLIGHT FOR FREE & CREDIT ME BACK FOR ALL CHARGES TO BE USED AGAIN WITHIN A YEAR, AT ANY OF THEIR DESTINATION!
THEY MAKE FLYING FUN!
THEIR PRICES ARE VERY REASONABLE!