If you are going to get naked, you better get buff. This line is stolen from an interview I heard recently and apparently was borrowed from the book “The Naked Corporation,” but it really struck me. The movement to bare it all and be transparent in your business is a trend that appears to be growing, but what does that mean? You can’t hide. Everything is out there for the world to see. So if you are naked, and people are going to see what’s been covered up or inaccessible at this point, you want to show your best self. It is important to know what is being seen by the world, what can be uncovered by the world, and what you want to stand for.